Web Design, Content Management System and Search Engine Optimisation
Bourne International wanted to replace their under performing, unprofessional website with a one-size-fits-all content management system.
The website was also performing poorly on the search engines and they wanted a online marketing strategy.
Initially we implemented a new website design with a modern contemporary feel that didn't look like any of their competitors websites.
To increase their online business, we implemented an organic search engine optimisation for targeted niche keyphrases, as the promotional items marketplace is very competitive. To support the organic SEO campaign, we implemented a complementary Pay Per Click campaign for specific product related keyphrases.
After two years as a customer, we have recently implemented a new, fresher look to the website as well as the most recent version of ContentWise. The new version now has ultra search engine friendly URLs and we have created a product with 100 selected items, quick enquiry forms to encourage conversions and social bookmarking.
Web: http://www.bourne-intl.co.uk/
Name: Steve Simmons
Position: Managing Director
Organisation: Bourne International
Description: Bourne International supply quality promotional items to businesses large and small, both nationally and internationally.
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